Navigating Supply Chain Disruptions with GoComet

Uncover how GoComet helped global businesses manage supply chain disruptions in the Red Sea with real-time visibility and predictive insights.

Unraveling the Red Sea Crisis

Unraveling the Red Sea Crisis

The Red Sea, a crucial maritime route handling 12% of global trade and 30% of container traffic, faced geopolitical tensions as Houthi rebels attacked commercial vessels in the Bab el-Mandeb Strait.


This calculated gambit, fueled by complex regional dynamics and a strategic bid for leverage, choked global supply chains, sent economic shockwaves worldwide, heightened risks for ships, forced vessel rerouting, and complicated the tracking of ETAs and lead times. The crisis turned the Red Sea from a bustling trade artery into a perilous zone of uncertainty affecting shippers worldwide.

The global supply chain disruption

Shipping Delays

The Red Sea crisis has led to significant delays in maritime shipments. To mitigate risks, Companies are rerouting vessels around the Cape of Good Hope, adding extra transit time to supply chains. This particularly affects shipments from Asian ports to Western Europe and the East Coast of the United States, with transit times stretched by two to three weeks (14-21 days).

Shipping Delays

See How GoComet Empowered Customers to Mitigate
Red Sea Disruptions

  • Predictive ETA Prevents Further Production Disruption, saving $2.5 Million weekly


    Challenge

    Challenge

    A global leader in the textile industry, faced production halts and losses of $2.5 million per week. Due to the Red Sea crisis, their raw material shipments were rerouted via the Cape of Good Hope, increasing transit time from 15 to 25 days. This delay caused critical raw materials (Just-in-Time logistics with 10-day safety stock) to be stuck, halting production.

    Solution

    Solution

    Leveraging GoTrack's Predictive ETA, which used AIS ship locations to predict routes and estimate ETAs, client gained accurate visibility into shipment delays. This allowed them to adjust their production schedule in line with accurate ETAs factoring in delays caused due to the crisis.

    Result

    Result

    The Predictive ETA enabled the client to calculate safety stock accurately and plan production efficiently, streamlining operations and mitigating losses.

    Red Sea Insights & Accurate ETAs Enhance Customer Satisfaction Amid Shipment Delays


    Challenge

    Challenge

    A leading tyre manufacturer faced delays in delivering their finished goods to customers in Europe and the US due to the Red Sea crisis. This delay impacted customer satisfaction, as they lacked accurate ETAs for their shipments.

    Solution

    Solution

    GoComet provided a list of shipments impacted by rerouting, enabling the company to proactively communicate with customers. Using GoTrack's Predictive ETA, they gained accurate visibility into shipment ETAs. This allowed their local distribution and sales teams to provide customers with precise ETAs, helping them plan their production.

    Result

    Result

    Accurate ETAs improved customer satisfaction by allowing better production planning, mitigating the impact of delays, and enhancing overall customer trust and confidence.

    Discover How to Safeguard Your Supply Chains Against Future Disruptions

    The future of supply chains is not about rigid, pre-determined plans, but about agility and resilience. By leveraging technology, we empower businesses to navigate uncertainties with confidence, ensuring the continuity of global supply chains beyond the current crisis.

    Real-time Multimodal Visibility

    GoComet provides real-time tracking and visibility across your entire supply chain. This helps businesses monitor shipments, anticipate disruptions, and make informed decisions promptly.

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    Proactive risk management with predictive insights

    Leverage GoComet's real-time dynamic predictive ETAs to identify potential bottlenecks, reroute shipments if necessary, optimize stock planning, keep production lines running smoothly, and meet customer commitments.

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    Automated Alerts, Notifications and Reports

    Stay ahead of potential issues with automated alerts about delays, ETA changes, and other critical updates, ensuring you're always informed and prepared.

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    Ready to future-proof your supply chains against disruptions?

    Don’t let supply chain disruptions impact your business. Experience the power of end-to-end visibility and proactive risk management with GoComet

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    Contact GoComet today to experience the future of logistics

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